Getting the Most Out of Your Pricing Solution Pricing matters and as you start on your pricing journey, you might soon begin to find that what you understand or know about pricing is just the tip of the iceberg and that there are extra steps you need to achieve the summit of pricing excellence: the 2% increase in profit that can yield a 25% increase in ROS. Paul Hunt owner and founder of Pricing Solutions, pricing consultancy firm, Paul speaks about transitioning from the role of a pricing firefighter to leveraging all of the tools available to you so that...
How to Increase Your Price Increase Success Rate Price increases are usually a sore topic for any organization. Sales hates them because it means having uncomfortable conversations with current customers and can be a harder sell for new prospects. On the other hand, customers hate them because well, they’re an increase. However, whether it’s market forces, inflation, or a company realizing that their product is undervalued, organizations like yours need to be prepared to introduce price increases in a way that is fair and gets everyone within your organization on board.