Doing Good Vs. Making Profit: Do Businesses Have To Choose?

September 16th, 2020 (Updated 04/26/2022)

Gabriel Smith
Chief Evangelist at Pricefx

Can You Make a Profit While Doing Good? This article, by Gabe Smith, was originally published on As businesses strategize and execute on creative ways to segment customers and products, price dynamically and increase profit, some cross lines and spark moral and popular outrage. The recent headlines of price gouging of sanitizers, cleaning products and paper goods are good examples. In fact, they arrested a man a few blocks away from my house for selling these items on the street corner. He charged $5 a roll for toilet paper. Though some economists argue that there is no such thing as price...

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Applying a Change Management Perspective to Digital Transformation 

September 8th, 2020 (Updated 03/24/2021)

Duncan Hendy

Change Management Principles to Aid Your Digital Transformation Successful digital transformation requires making fundamental changes to cope with a new, globalized, technology-driven market environment. But employees are instinctively resistant to change. Rosabeth Moss Kanter identifies ten reasons for such reluctance. These include a loss of control, uncertainty, breaking habits and routines, loss of face, concerns about competence, and the false belief that change equals more work!   The answer to a smooth rollout of digital transformation technology and processes is adopting a change management perspective. Here’s how you can make change management work within your organization.  Working with the Salesforce for Change Management  Sales teams are particularly resistant...

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How the Best B2B Businesses Achieve Pricing Excellence

March 19th, 2021 (Updated 03/24/2021)

How to Achieve Pricing Excellence in a B2B Environment   David Burns and Chuck Davenport, partners at Bain & Company, share their experience about helping B2B organizations get the most out of their pricing. According to David, no matter where any company is in the pricing maturity model, there are always a few 100 hundred points of value available. In this talk, David and Chuck, explore the main features of pricing excellence based on data collected from 2000 B2B companies.  B2B Companies Achieve Pricing Excellence  Find Out:  Which 16 pricing levers any organization needs to be aware and in control...

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