Get Your Retail Data Pricing Analytics Ready

April 1st, 2021

Jochen Schmidt

Join us to discover how you can simplify complexity in your channels to get clear insight into your data and report results in a way that other departments will appreciate and can rely on, and start optimizing prices with efficiency and speed – just what you need in today’s environment.

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What Are the Real Differences Between Retail and eCommerce?

March 29th, 2021

Jochen Schmidt and Phil Urbanski

The Differences Between Retail and E-commerce  Retail and e-commerce. Two titans that have been battling it out for some time now.  They’re Batman vs Superman. Batman, the tough and down-to-earth brick-and-mortar stores doing their utmost to stay relevant in a changing world. Superman, the otherworldly e-commerce game-changers evolving how we sell and purchase.  Or at least, that’s how it may seem.  The Beginnings of E–commerce  It started in the 1990s when Amazon, Alibaba, and other e-commerce giants raised their heads. Since then, they’ve been rapidly growing and altering buying habits on a global scale. Gone are the days of visiting several stores...

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Insight

How the Retail Industry Can Learn from 2020 and Prepare for 2021

March 11th, 2021 (Updated 03/24/2021)

Tolu Oke
Content Marketer at Pricefx

What the Retail Industry Can Learn From 2020 to Plan for 2021 Last year presented a lot of challenges but also plenty of opportunities for the retail industry. From BOPIS to the increased adoption of omnichannel messaging and pricing practices, the retail industry seems to have had many options to adapt and evolve.  We spoke to Andreas Broutas of TGN and Jochen Schmidt, Manager of Solution Strategy for EMEA, to discover what he felt were the key lessons from 2020 and how to face the changing landscape of 2021.  In Your Opinion, How Has 2020 Changed the Retail Industry?  Andreas...

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Insight

The Psychology and Behavior of Pricing Decisions

February 11th, 2021 (Updated 03/27/2021)

John Kuffel
Solution Strategist at Pricefx

The pricing of consumer goods becomes exciting when the psychology of the shopper enters the picture. Find out how pricing, behavioral science and psychology meet to promote or dissuade purchasing decisions. Read it here.

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Insight

Lessons in Retail: Amazon’s Speed in Dynamic Pricing Leads to Disruption

May 1st, 2019 (Updated 03/24/2021)

Garth Hoff
Principal Pricing Solution Engineer at Pricefx

Omnichannel and B2B firms cannot afford to be slow in response to consumer demands. One of the ways Amazon disrupts its industry is by using dynamic pricing. Pricefx’s Price Builder and Price Analyzer help users accurately leverage the power of dynamic pricing. Both Meg Whitman of HPE and Mark Benioff of Salesforce.com chose to focus on speed at the 2016 Davos World Economic Forum Digital Transformation of Industries panel. Whitman said, “My view is that the future belongs to the fast,” and Benioff built on this by noting, “Speed is the new currency of business.” These reflections on speed and...

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