4 Benefits of Automated Pricing in the Chemical Industry

Digital Automated Pricing Overlay oil rig in the background

In the ever-evolving landscape of the chemical industry, companies face a constant battle against fluctuating market dynamics, shifting regulations, and persistent uncertainty. To stay ahead of the curve, agility and strategic pricing are crucial weapons in your arsenal. If your organization has not yet fully embraced the power of data-driven and automated pricing to maximize profitability, it is time for a strategic shift.

Moving beyond simply recognizing the need for innovative pricing software, many chemical companies are seeking more granular, tailored solutions to unlock their true revenue potential. At Pricefx, we have spent over a decade partnering with chemical industry leaders, helping them establish automated, real-time, and customer-specific pricing processes. Our goal – to help businesses optimize pricing strategies, empower their organizations to maximize profitability, and solidify their foundation for future success.

This article delves into the four key benefits of automated pricing for the chemical industry. We will explore how these benefits translate into real-world advantages (through the lens of hypothetical mini case studies), empowering your company to elevate revenue, optimize margins, and become a future-ready leader in the competitive chemical landscape.

So, without further ado, let’s get started by looking at the first major benefit that automated pricing can potentially bring to your organization.

1.    Automating Complex Formula-Based Pricing to Streamline Contract Pricing in the Chemical Industry

Mini-Case Study: Streamlining Contract Pricing in the Chemical Industry

The Challenge

In the competitive landscape of the chemical industry, securing long-term agreements through strategic contract pricing is essential for manufacturers seeking stability amidst market fluctuations. Imagine a chemical company facing the challenge of managing complex pricing formulas across a myriad of contracts while accommodating variations requested by customers or product managers.

The Automated Solution

To tackle these challenges head-on, the chemical company implements flexible contract pricing templates equipped to handle diverse formulas for multiple customers. Automation emerges as a critical component, enabling the generation of new contract pricing triggered by changes in market conditions or costs. By integrating with third-party market and cost data, the company ensures the accuracy and relevance of its pricing model.

Let's delve into a practical example to understand how this automation unfolds. Picture the chemical manufacturer managing hundreds to thousands of contracts, each requiring frequent updates. With a flexible contract pricing template in place, the company adopts a unified formula model to cater to the varied needs of its customer base.

Automated processes swiftly adjust contract pricing based on changing market dynamics or costs, enhancing efficiency in pricing creation and negotiation. Furthermore, integration with ERP (Enterprise Resource Planning) systems facilitates seamless execution of updated customer contract pricing, leading to improved margins and reduced margin compression.

The Beneficial Results of Pricing Automation

The success of this strategy is measured through key performance indicators (KPIs) such as the recency of margin inputs and efficiency gains derived from error reduction.

By automating complex formula-based pricing, chemical companies not only enhance profitability but also position themselves for long-term success in the ever-evolving market landscape.

To dive in deeper to learn more about contract pricing, check out the useful article below:

CTA How Does Contract Management Lifecycle Management Software Work

2.     Improve Spot Price Target Achievement with Real-time Market/Cost/Value Pricing AND:

3.    Improve Spot Margin Performance vs Margin/Volume Forecast with Pricing Analytics KPIs

Mini-Case Study: Optimizing Spot Pricing in the Chemical Industry

Chemical Drum rising arrow and bar graph spot prices in the background

The Challenge

Spot pricing, a short-term pricing strategy prevalent in the chemical industry, poses challenges when managed manually due to its dynamic nature and dependence on fluctuating market forces. Imagine a chemical company grappling with the complexities of adjusting prices outside of contracts to align with ever-changing market dynamics.

To navigate these challenges effectively, the chemical company turns to automation to streamline its spot pricing strategies.

The Automated Solution

By implementing automatic price updates triggered by predefined conditions, pricing managers can alleviate the burden of frequent manual adjustments. API integration with external and internal data sources ensures that price updates accurately reflect current market conditions and variable surcharges.

But automation does not stop there. To gain deeper insights into spot pricing performance, the chemical company leverages pricing analytics. By tracking the effectiveness of spot prices in meeting revenue, volume, or margin goals across different customers and geographic regions, pricing analysts can make informed decisions to safeguard profit margins from market fluctuations.

The Beneficial Results of Pricing Automation

The chemical company uses automation and analytics to fine-tune its spot pricing and make sure it stays on track with its long-term vision, even when the market changes.

The company can keep making money in almost any situation.

Spot pricing is more flexible than other types of pricing, so it is important to know how it affects the margins in different scenarios. Otherwise, companies will not know if their short-term pricing matches their latest goals. And they need to see how well they are doing to know that.

Chemical companies can use pricing analytics to see how their spot prices help them achieve their targets for revenue, volume, or margin over time, and how that differs across customers and regions.

Pricing analysts can use analytics to see the impact of their spot pricing decisions and avoid losing money from market shifts, keeping their margins healthy.

4.   Eliminate Unearned Discounting by Utilizing Automated Rebates with Accruals and Payouts

Mini-Case Study: Streamlining Rebate Processes in the Chemical Industry

The Challenge

For chemical companies, price setting is just one aspect of ensuring profitability; managing rebates is equally crucial. However, without a centralized tool to track and calculate rebate accruals and payouts accurately, these processes often remain disjointed and prone to errors, leading to unearned payouts and margin erosion.

Imagine a chemical company grappling with disparate rebate processes scattered across finance and pricing departments, relying on manual tracking via emails and spreadsheets. The result? Inconsistent replication, inaccurate payouts, and misplaced incentives for customers.

The Automated Solution

To address these challenges, chemical companies turn to automation to streamline their rebate accrual and payout processes. By leveraging automated systems informed by real performance data, companies can accurately reward customers in a timely manner, fostering stronger partnerships and mitigating margin erosion.

In a highly competitive industry where long-term partnerships are paramount, automating rebate processes ensures fairness, accuracy, and profitability. Through automation, chemical companies not only streamline their pricing operations but also position themselves for sustained success amidst market fluctuations.

The Beneficial Results of Pricing Automation

In a highly competitive industry like chemicals, where long-term partnerships are paramount, automating rebate processes ensures fairness, accuracy, and profitability. By leveraging automation, chemical companies can implement real-time accruals and payouts, ensuring that rebates are only paid out when earned, rather than on ad hoc periodic arrangements.

This precision in payout timing maximizes profitability by aligning incentives with performance, fostering trust and loyalty with customers while safeguarding the company's bottom line. Through automation, chemical companies not only streamline their pricing operations but also position themselves for sustained success amidst market fluctuations, driving profitability and growth in the long term.

To take a deep dive into the impact of costs and environmental factors on rebates in the chemical industry, check out my recent article by clicking on the image below:

Impact of costs and environmental factors on rebates in the chemical industry

How Automated Pricing Software Helps Chemical Companies Price Smarter (And More Profitably!)

By now, you have learned a thing or two about how automation can improve your chemical company's pricing strategy, and help you achieve long-lasting profitability.

Whether you need to automate complex pricing formulas for long-term contracts or spot pricing tactics for short-term deals, automation is key to keeping your chemical prices attractive and reasonable in the face of changing market conditions.

Check out the informative article below to discover the key features that Pricefx software offers, tailored specifically to cater to the needs of chemical companies like yours:

The Top 5 Pricing Features Pricefx Offers Chemical Companies, find out now

Meanwhile, Happy Pricing!

 Garth Hoff

Director, Industry Strategy , Pricefx

Garth Hoff is a 15-year veteran of the pricing industry. He has real-world practitioner experience as a Director of Pricing Strategy, and also pricing software and services leadership experience leading solutions, strategy, sales, product management, and marketing teams. His experience encompasses products, services, B2B, B2C, and e-commerce functions at Ascend Performance Materials, IHS Markit, PROS Revenue Management, Orbitz.com, United Airlines, and General Motors – Delphi Automotive Systems. In his current role at Pricefx, Garth focuses on providing companies with a future vision of what is possible with pricing software while also helping them to make the best possible decision when investing in software.