PROMOTIONS

Run promotions that grow margin, not just volume

Know which promotions are worth funding before you spend. Put budget behind the offers that actually change customer behavior and drive profitable growth, not just subsidized volume.

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190+ of the most complex B2B companies trust Pricefx to protect their margins
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THE CHALLENGE

Where promotions quietly drain margin

Most companies spend heavily on promotions but struggle to prove the return. When hundreds of campaigns span products, customers, and regions, it becomes difficult to know which promotions create incremental demand and which simply give away margin.
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Discounts reach customers who would have bought anyway

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Campaign results are hard to measure once the spend is out

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No clear view of which promotions actually pay off

WHAT IT IS

What is this, simply?

Congrats! You've just become a magician. This is the do-it-all module where you can let your creativity run wild.
WHAT IT IS​

Every promotion, measured by its payoff

Plan, launch, and measure promotions in one place, giving teams a structured way to manage campaigns from strategy to results.

ROI table with base, promotion, and incremental volume, revenue, margin, and promo return metrics
BUILT FOR

Commercial teams accountable for promotional performance

Promotional spend becomes harder to manage as budgets grow and expectations rise. This matters most for teams expected to accelerate growth, protect margin, and prove the business impact of every campaign.

Sales team meeting strategy

Teams managing frequent promotions across products, customers, and regions

Business team meeting pricing

Organizations investing heavily on promotions to influence demand

Executive boardroom evening financial review

Commercial leaders accountable for promotional ROI and margin

HOW IT WORKS

From campaign idea to measured result in four steps

From planning and simulation to execution and measured results, every promotion follows a repeatable process that helps improve performance over time.

1

 

Design the campaign

2

 

Simulate the impact

3

 

Roll out and execute

4

 

Track and refine

BENEFITS

Improve commercial performance with more profitable promotions

When you cannot tell which promotions pay off, spend leaks and margin suffers. Pricefx helps teams fund the right campaigns, protect margin, and capture more value from promotional spend.

Select an option below:

Protect margin

Fund the promotions that protect margin, and see the likely impact on margin and volume before you commit spend.

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Know what works

Know which promotions grew profit and which just gave away margin, so every campaign is funded on evidence, not habit.

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Launch faster

Launch and adjust promotions in step with seasons and market shifts, so you capture demand while it is there.

Hand using tablet dashboard showing data analytics and 12.8% conversion rate
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KEY FEATURES

Does this cover what I need?

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Pricefx Agreements & Promotions screen with discount items and ROI calculation table-1
KEY FEATURES

The tools behind promotions that pay off

See what each promotion is expected to deliver before launch, measure what happened after, and use that insight to make better decisions about future spend.

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KEY FEATURES

Does this cover what I need?

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AI

Run smarter promotions with AI

Pricefx Agents flag the promotions that underperform or overspend, so teams can stop funding what does not pay off. AI Price Optimization guides where promotional budget works hardest as demand and competition shift.

FEATURED AGENT

Promo Pricing Agent

FEATURED AGENT

Promo Pricing Agent

 

Promo Pricing Agent evaluates whether promotions are delivering profitable volume, helping teams identify campaigns that drain margin and redirect spend toward the offers that actually pay off.

Laptop on desk displaying an analysis dashboard with charts and KPI widgets
FEATURED AGENT

Promotion Volume Agent

FEATURED AGENT

Promotion Volume Agent

 

Promotion Volume Agent compares a promotion's predicted volume lift against actual results, helping teams scale the campaigns that drive real growth and retire the ones that do not.

Analyst reviewing charts and dashboards across multiple monitors
FEATURED AI USE CASE

AI Price Optimization

 

FEATURED AI USE CASE

AI Price Optimization

 

AI Price Optimization uses demand signals, pricing goals, and business constraints to guide promotional pricing decisions, helping teams adapt offers as costs, competition, and market conditions change.

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AI use case 1

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AI use case 2

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AI

Set Smarter Prices With AI

As teams move pricing out of spreadsheets and into centralized execution, Agents surface pricing risks and opportunities so teams can act faster, while AI Price Optimization provides continuous guidance to improve pricing decisions as market conditions change.

FEATURED AGENT

Product Cost Misalignment Agent

Product Cost Misalignment Agent

Product Cost Misalignment Agent detects where rising costs are no longer reflected in price, helping teams identify exposed products and protect margin before profitability erodes.

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FEATURED AGENT

Discount Creep Agent

Discount Creep Agent

Discount Creep Agent identifies where discounts are gradually increasing across customers, products, or segments, helping teams catch margin drift before it becomes normalized.

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FEATURED AI USE CASE

AI Price Optimization

 

AI Price Optimization

AI Price Optimization uses demand signals, pricing goals, and business constraints to help teams adapt pricing decisions as costs, competition, and market conditions change.

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AI use case 1

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AI use case 2

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AI

How is this smarter than what I do today?

Congrats! You've just become a magician. This is the do-it-all module where you can let your creativity run wild.

The Magic Module

The Magic Module

The Magic Module

Select an option below:

AI

How is this smarter than what I do today?

Congrats! You've just become a magician. This is the do-it-all module where you can let your creativity run wild.
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What it finds

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CUSTOMER PROOF

Has this worked for companies like mine?

Congrats! You've just become a magician. This is the do-it-all module where you can let your creativity run wild.

ENTERPRISE READY

Open integration, enterprise scale, and operational control

Pricefx connects with the systems, market data, and AI environments your business already relies on — delivering governed pricing decisions into the tools where teams price, sell, and execute. Manage pricing complexity with the security, governance, and control enterprise teams expect.

Connects with all of your ERP, CRM, CPQ, external market data, and AI environments
Manages complex pricing logic, large data volumes, and high-impact pricing changes at scale
Protects pricing with enterprise-grade security, governance, audit trails, and control

Frequently asked questions

GET STARTED

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ANALYST REPORT
IDC MarketScape: Worldwide B2B Price Optimization and Management Applications
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CAPABILITY OVERVIEW
Pricefx Promotions Overview
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GUIDE
What is pricing software? A plain-English guide for enterprise B2B buyers
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