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ENTERPRISE PRICING INTELLIGENCE PLATFORM

Your path to margin growth

 

Pricefx helps businesses make faster, more profitable pricing decisions. With an AI-first platform to manage pricing at scale, teams can respond faster to market changes, protect margin, and turn pricing into a competitive advantage.

Team reviewing pricing analytics on a meeting room display

AI-first pricing: your fastest lever for margin and growth

 
Pricefx helps complex B2B companies turn pricing into a competitive advantage. Unify pricing and quoting on a platform where AI isn’t a feature, it’s the foundation built to protect margin, accelerate growth, and bring discipline to every commercial decision.

 

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25,000+ professionals rely on
Pricefx for smarter pricing decisions
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Pricefx Enterprise Pricing Intelligence Platform linking pricing, sales, AI optimization, and enterprise systems

WHAT IT IS

One system for pricing decisions

 

Most companies manage pricing with disconnected systems, spreadsheets, and small teams. The Pricefx Enterprise Pricing Intelligence Platform gives complex businesses a single place to plan, optimize, and apply pricing consistently across products, customers, channels, and deals.

OUTCOMES

What changes when pricing runs on one platform

 

Point tools and spreadsheets each handle a slice of pricing. A connected, AI-first platform changes how the whole business prices, from strategy through to where deals happen.

search-light
 
Spot opportunities earlier

Let Agents continuously surface margin risks and growth opportunities, helping teams take action before it affects financial performance.

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Make smarter decisions

Bring AI-generated pricing intelligence and recommendations into the moments where pricing and sales decisions happen.

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Scale pricing execution

Turn pricing strategy into consistent action across diverse regions, channels, products, and customers – without the complexity of slow or disjointed tools.

WHY PRICEFX

What makes the Pricefx Platform different

 

Point tools, spreadsheets, and ERP modules each solve part of the pricing problem. Pricefx gives enterprises one platform to make decisions that can be explained, governed, and applied across the business.

Select an option below:

Built for enterprise complexity

 

The Pricefx Platform is designed for global businesses with complex pricing requirements across products, customers, channels, regions, and business units. It scales with the complexity of the enterprise, without forcing teams into disconnected tools or processes.

Start quickly, expand over time

 

With the Pricefx Platform, customers can start with a specific pricing challenge, prove value, and expand capabilities as results grow. Because every capability runs on the same platform, businesses can grow from one use case to enterprise-wide pricing without starting over.

Works with your stack, not against it

 

Any ERP. Any CRM. Any data source. Any LLM. Pricefx fits the systems teams already use, so the right price shows up where quotes, negotiations, approvals, and commercial decisions happen. New tools, such as enterprise-approved AI assistants, can be integrated quickly.

AI built on years of pricing expertise

 

Most software vendors are adding AI to existing products. Pricefx spent years building the optimization, governance, and execution foundation that enterprise pricing requires. Agents and AI recommendations operate inside that foundation, allowing teams to move from insight to action without sacrificing control.

The speed of AI, the control of governed pricing

 

The Pricefx Platform combines generative AI with a deterministic pricing decision layer. Pricing strategy becomes the guardrails that govern every recommendation. Stakeholders see why a recommendation was made. Pricing stays explainable and auditable as AI becomes part of the decision process.

REPORT

Pricefx named a Leader in the 2026 Gartner® Magic Quadrant™ for B2B Pricing and Rebate Optimization Software

 

Recognized for standout price list management, a highly extensible cloud platform, and innovative AI features.

 

Get the report

Gartner quadrant chart places Pricefx in the Leaders quadrant as of March 2026

CAPABILITIES

Everything pricing runs on

 
The Pricefx Platform covers the entire B2B revenue motion, from list price to quote to rebate. Explore the capabilities.

AI use case 1

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AI use case 2

AI use case 3

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Brain  Agents
Spot pricing risks before they cost you
Brain  Agents
Spot pricing risks before they cost you
settings-dark  AI Price Optimization
Find the right price with AI you can govern
settings-dark  AI Price Optimization
Find the right price with AI you can govern
chess_king_dark  AI Deal Optimization
Win more deals at the margin you need
chess_king_dark  AI Deal Optimization
Win more deals at the margin you need
sell-dark  Price Setting
Set and adjust prices at market speed
sell-dark  Price Setting
Set and adjust prices at market speed
request_quote-dark  Quoting
Guide every quote to the right price, fast
request_quote-dark  Quoting
Guide every quote to the right price, fast
handshake-dark  Agreements
Manage complex pricing agreements in one place
handshake-dark  Agreements
Manage complex pricing agreements in one place
crown-dark  Promotions
Plan and measure promotions that protect margin
crown-dark  Promotions
Plan and measure promotions that protect margin
percent_discount-dark  Rebates
Design and track rebates without the spreadsheets
percent_discount-dark  Rebates
Design and track rebates without the spreadsheets
hub-dark  Channel Management
Bring pricing consistency across every channel
hub-dark  Channel Management
Bring pricing consistency across every channel

USER REVIEWS

CUSTOMER PROOF

Has this worked for companies like mine?

Congrats! You've just become a magician. This is the do-it-all module where you can let your creativity run wild.

VH

“Configure Pricefx to your heart's content! With the help of a third-party developer (or in-house if you prefer), you can bring your organization's highly complex pricing dream to life and stand up a bespoke solution relatively quickly.”

- Vince H., Director, Strategic Pricing

5 stars

DC

“Pricefx offers a truly flexible and scalable cloud-based pricing solution that helps us manage all aspects of price optimization and execution. The platform is intuitive, modular, and fast to deploy compared to traditional pricing systems. The integration capabilities with ERP and CRM systems (like SAP and Salesforce) are seamless, and the UI is clean and user-friendly.”

- Davide C., Head of Sales

4-5 stars

AZ

“Pricefx has significantly streamlined our pricing processes and boosted our profitability. I appreciate the comprehensive suite of tools that cover the entire pricing lifecycle, the AI-powered insights that help maximize margins, and the cloud-native platform that ensures quick implementation and easy scaling”

- Ahmed Z., Business Analyst

4-5 stars

AJ

“I appreciate Pricefx's AI capabilities, which allow for analysis on vast historical data and customer behavior to provide optimized solutions.”

- Ankit J., Senior Software Engineer

4 stars

BP

“We love the configurability of the Pricefx product. We have some unique features to our business model that just couldn't be accounted for in most off the shelf pricing tools. Pricefx has allowed us to implement industry best practices, while still meeting the needs of our business.”

- Bryan P., Director of Pricing

5 stars

SA

“What I like most about Pricefx is that it covers the full pricing journey, from price strategy to execution in SAP. It helps to detect price leakage and profit opportunities. It is fully cloud-based and has scalable architecture.”

- Suyash A., Engineer

4-5 stars

Frequently asked questions

MEET PRICEFX AI

Pricing AI that shows its work

 
That's why Pricefx spent a decade building AI that help businesses get speed and insight, without sacrificing transparency, governance, or control.
AI OPTIMIZATION • edit_calendar_light SINCE 2017

AI that finds the right price

 

Pricefx AI Optimization helps businesses find the right price across customers, products, and markets. Teams can start fast with proven optimization use cases built by pricing science and industry experts, and refined through hundreds of cross-industry customer deployments. Organizations can also bring their own pricing models and business rules. Each recommendation balances business goals, market conditions, and operational constraints while showing exactly how it was made. This is pricing science no spreadsheet or general-purpose AI can match.

 

Explore AI Optimization

AGENTS • AGENT BASED SCIENCE edit_calendar_light SINCE 2020

AI that surfaces the next best action

 

Pricefx Agents continuously monitor pricing decisions, transactions, and workflows to identify the risks and opportunities that matter most. A catalogue of more than 125 specialized agents detect margin leakage, discount creep, approval bottlenecks, and other issues, then recommend prioritized actions inside Pricefx, SAP, Salesforce, and ServiceNow. Built on multi-agent science acquired in 2020, Agents help teams act faster, focus on what matters most, and stay in control when the market changes fast.

 

Explore Pricefx Agents

PRICEFX BYO-AI edit_calendar_light SINCE DAY ONE

AI that fits your stack

 

Pricefx AI works with the technology your business already trusts. Teams can use Pricefx Copilot or bring their own enterprise LLMs to interact with the platform, incorporate their own pricing science into optimization models, and deploy custom agents tailored to their business needs. That means AI fits your architecture, governance requirements, and operating model with more flexibility, less lock-in, and a faster path to business value.

 

Explore Pricefx AI

PRICEFX AI TOOLKIT Frame 1171275064-1

AI that builds the Platform

 

The Pricefx AI Toolkit helps teams build and configure the platform faster. It uses business objectives, pricing strategy, and market context to help translate pricing requirements into working platform configuration, dramatically shortening the path from business need to value. That means moving from quarters to weeks, and from talking about pricing to putting it to work to protect margin, improve pricing decisions, and drive business results.

 

Explore Pricefx AI

AI OPTIMIZATION • edit_calendar_light SINCE 2017

AI that finds the right price

 

Pricefx AI Optimization helps businesses find the right price across customers, products, and markets. Teams can start fast with proven optimization use cases built by pricing science and industry experts, and refined through hundreds of cross-industry customer deployments. Organizations can also bring their own pricing models and business rules. Each recommendation balances business goals, market conditions, and operational constraints while showing exactly how it was made. This is pricing science no spreadsheet or general-purpose AI can match.

 

Explore AI Optimization

1-3
AGENTS • AGENT BASED SCIENCE edit_calendar_light SINCE 2020

AI that surfaces the next best action

 

Pricefx Agents continuously monitor pricing decisions, transactions, and workflows to identify the risks and opportunities that matter most. A catalogue of more than 125 specialized agents detect margin leakage, discount creep, approval bottlenecks, and other issues, then recommend prioritized actions inside Pricefx, SAP, Salesforce, and ServiceNow. Built on multi-agent science acquired in 2020, Agents help teams act faster, focus on what matters most, and stay in control when the market changes fast.

 

Explore Pricefx Agents

2-2
PRICEFX BYO-AI edit_calendar_light SINCE DAY ONE

AI that fits your stack

 

Pricefx AI works with the technology your business already trusts. Teams can use Pricefx Copilot or bring their own enterprise LLMs to interact with the platform, incorporate their own pricing science into optimization models, and deploy custom agents tailored to their business needs. That means AI fits your architecture, governance requirements, and operating model with more flexibility, less lock-in, and a faster path to business value.

 

Explore Pricefx AI

3-3

PRICEFX AI TOOLKIT Frame 1171275064-1

AI that builds the Platform

 

The Pricefx AI Toolkit helps teams build and configure the platform faster. It uses business objectives, pricing strategy, and market context to help translate pricing requirements into working platform configuration, dramatically shortening the path from business need to value. That means moving from quarters to weeks, and from talking about pricing to putting it to work to protect margin, improve pricing decisions, and drive business results.

 

Explore Pricefx AI

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RECOGNITION

Independent validation from the industry's most trusted voices

 

Pricefx earned recognition from Gartner, IDC, and G2, three of the most influential analyst and customer evaluations in enterprise software.

Gartner-1
 
Gartner MQ Leader

Pricefx named a Leader in the 2026 Gartner Magic Quadrant for B2B Pricing and Rebates Optimization Software


Read the report

Marketscape
 
IDC MarketScape Leader

Pricefx named a Leader in the IDC MarketScape: Worldwide B2B Revenue and Profit Optimization Platforms 2025–2026 Vendor Assessment


Read the report

G2
 
G2 Enterprise Pricing Category Leader

G2 Summer 2026 Category Leader for Enterprise Pricing — with badges across pricing, CPQ, and revenue management categories.


Read the user reviews

INTEGRATIONS

Connect pricing to your technology stack

 

Pricefx works with the systems, data, AI, and workflows that power your business. From ERP and CRM platforms to cloud data warehouses, market intelligence sources, and enterprise AI environments, Pricefx fits naturally into your architecture.


 

  • Any ERP or CRM
  • Market data feeds
  • Enterprise LLMs
  • Cloud data warehouses
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KEY FEATURES

Does this cover what I need?

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KEY FEATURES

Does this cover what I need?

Vape typewriter umami DIY, iceland ascot 90's drinking vinegar tacos shabby chic. Blue bottle farm-to-table palo santo literally.

AI

How is this smarter than what I do today?

Congrats! You've just become a magician. This is the do-it-all module where you can let your creativity run wild.

The Magic Module

The Magic Module

The Magic Module

Select an option below:

AI

How is this smarter than what I do today?

Congrats! You've just become a magician. This is the do-it-all module where you can let your creativity run wild.
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GET STARTED

See the platform in action

 

See how the Pricefx Enterprise Pricing Intelligence Platform fits your stack and your pricing in a walkthrough built around your business.

KEEP EXPLORING

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