CUSTOMER STORY

Pricing automation: how an automotive distributor grew revenue 6.4%

How a large US automotive products distributor replaced manual, error-prone pricing across 5,000 products with pricing automation, and grew revenue in three months. 

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Headquarters
United States
Employees
Not disclosed
Annual revenue
Not disclosed
SKUs managed
5,000 automotive products
Markets served
Automotive aftermarket parts
Countries
United States
Headquarters
United States
Employees
Not disclosed
Annual revenue
Not disclosed
SKUs managed
5,000 automotive products
Markets served
Automotive aftermarket parts
Countries
United States
Bosch
CUSTOMER STORY

How Bosch cut quote cycle time by 70%

[Name], [Role] at Bosch, on replacing spreadsheets and giving sales the speed customers expect.

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person-dark  David Pacut, Pricefx, Senior brand and creative lead
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The story


Managed pricing for 5,000 automotive products by hand, gathering and cleansing data across many customer programs.


Manual workflows were slow and error-prone, causing delays, costly mistakes, and missed opportunities.


Partnered with Pricefx to automate pricing and free the team for value-driven work, using Analytics, Price Setting, and AI Optimization.


Now runs sophisticated strategies, large-scale price adjustments, and exception approvals, with true waterfall analytics for visibility.


Within three months, the core program grew revenue 6.44% and gross margin 13.1% versus programs still on legacy pricing.

avg_pace-dark  2:30
person-dark  David Pacut, Pricefx, Senior brand and creative lead
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Pricing automation, three months in

+6.44%

Revenue vs legacy pricing

+13.1%

Gross margin

+144 b.p.

Margin percentage

The story


“Bosch's pricing team was managing thousands ofSKUsacross regions in disconnected spreadsheets, withquoteturnaround taking days.”​


“The sales team was losing deals to faster competitors,evenwhen Bosch's pricing was more accurate.”​


“With Pricefx, Bosch centralised pricing logicandautomated approval workflows, replacing thespreadsheet-and-overrides cycle.”​


“Quote cycle time dropped 70%, from days to hours,withfull margin visibility for finance.”​

The story


“Bosch's pricing team was managing thousands ofSKUsacross regions in disconnected spreadsheets, withquoteturnaround taking days.”​


“The sales team was losing deals to faster competitors,evenwhen Bosch's pricing was more accurate.”​


“With Pricefx, Bosch centralised pricing logicandautomated approval workflows, replacing thespreadsheet-and-overrides cycle.”​


“Quote cycle time dropped 70%, from days to hours,withfull margin visibility for finance.”​

The story

“Bosch's pricing team was managing thousands ofSKUsacross regions in disconnected spreadsheets, withquoteturnaround taking days.”​
“The sales team was losing deals to faster competitors,evenwhen Bosch's pricing was more accurate.”​
“With Pricefx, Bosch centralised pricing logicandautomated approval workflows, replacing thespreadsheet-and-overrides cycle.”
“With Pricefx, Bosch centralised pricing logicandautomated approval workflows, replacing thespreadsheet-and-overrides cycle.”

Managing 5,000 products by hand

As the company grew and expanded, pricing processes became increasingly complex and manually intensive. Manual pricing workflows involved gathering, cleansing, and analyzing data from various sources, resulting in slow response times and costly errors.

The pricing team faced growing difficulty in managing the supply chain for 5,000 products across numerous customers' programs, leading to delays, inefficiencies, and missed opportunities.

“Our current manual processes are getting more complex as our business evolves.”

— Pricing Director, automotive distributor

To stay competitive and respond swiftly to market demands, they recognized the need for a technological solution to streamline operations, improve accuracy, and drive better business outcomes.

Automating processes to focus on value-driven pricing

To address these challenges, the company partnered with Pricefx. The goal was to implement a solution that could automate key pricing processes. Automation was crucial for a business involved in large-scale product supply to further improve strategic decision-making, and allow the pricing team to focus on more value-driven activities rather than manual data management.

Primary objectives:

  • Reduce manual effort in data gathering, cleansing, and analysis.

  • Enhance analytics and reporting capabilities for improved decision-making.

  • Manage prices for 5,000 products across multiple programs, including SKU-level management.

  • Leverage pricing strategies to optimize inventory and drive volume.

  • Analytics provides pricing insights into their customer and product performance, offering a true waterfall and allowing them to see the impact of pricing.

  • Price Setting enables sophisticated pricing strategies, large-scale price adjustments, and approval workflows for exceptions.

  • AI Optimization allows for impact modeling of price changes, cost adjustments, and inventory positions, giving the team more control over pricing decisions.

Primary capabilities:

  • Analytics provides pricing insights into their customer and product performance, offering a true waterfall and allowing them to see the impact of pricing.

  • Price Setting enables sophisticated pricing strategies, large-scale price adjustments, and approval workflows for exceptions.

  • AI Optimization allows for impact modeling of price changes, cost adjustments, and inventory positions, giving the team more control over pricing decisions.

Significant gains three months post-implementation

Just three months after implementing Pricefx, the company saw dramatic improvements in key business metrics:

  • Revenue growth: The core program, which adopted Pricefx, experienced a 6.44% improvement in revenue compared to customers' programs still using legacy pricing processes.

  • Gross margin improvement: The core program also saw a 13.1% increase in gross margin, highlighting the impact of optimized pricing strategies.

  • Margin percentage: The company's margin percentage improved by 144 basis points for the customers' programs utilizing Pricefx compared to legacy pricing process.

“User adoption has been great, and we are seeing huge benefits from the tool already. The efficiency from December to January was a huge jump, and the filtering capabilities are making our lives so much easier. The team is impressed with how easy and fast the tool is and is excited to use the new software.”

— Pricing Director, automotive distributor

robotic_assembly_line_factory_

About the customer

 

This story features a large US-based automotive distributor, anonymized at the customer's request. It has been a staple in the automotive industry since the beginning of the 20th century, specializing in supplying automotive products, with a reputation for reliability and efficiency in the service market.

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