Getting the Most Out of Your Pricing Solution

Pricing matters and as you start on your pricing journey, you might soon begin to find that what you understand or know about pricing is just the tip of the iceberg and that there are extra steps you need to achieve the summit of pricing excellence: the 2% increase in profit that can yield a 25% increase in ROS. Paul Hunt owner and founder of Pricing Solutions, pricing consultancy firm, Paul speaks about transitioning from the role of a pricing firefighter to leveraging all of the tools available to you so that you can become a pricing master.