Going from Datapoint to Price Tag

Gather Insight

Insight is at the heart of a powerful pricing system. It’s the essential ingredient in developing robust frameworks and weaponizing the data your organization gathers (perhaps the greatest challenge that faces modern businesses).

Pricefx believes the future of pricing will be defined by the implementation of cutting-edge machine learning and advanced simulation and visualization programs on a macro scale. But these tools are relatively useless without a partner who can instruct you on their use and implementation.

To showcase how Pricefx guides our partners to growth, we've curated this selection of content to focus on how to uncover insights, how analytics tools develop better insights and how insight-driven pricing transforms business as usual.

Pricefx Insight is brought to you by PriceAnalyzer and PriceOptimizer.

Lessons in Retail: Amazon’s Speed in Dynamic Pricing Leads to Disruption

Amazon leads the charge when it comes to purchasing searches online. Why? One answer is because they were able to dynamically set prices.

Price Optimization – What Is It – How to Get It

Many B2B organizations don’t invest in pricing research and go with their gut when setting prices. However, they could be leaving money on the table.

Rise of the Microbrew: A Look into Commodity Pricing and the Beer Industry. – Video

By exploring the history of the beer industry, Ted provides insight into how despite prohibition breweries moved from a geographically-limited venture to four breweries that sell beer to consumers all around the United States.

How the Best B2B Companies Achieve Pricing Excellence – Video

While a lot of B2B companies have some method of pricing strategy in place, not all adopt the tools that are needed to reach the apex of pricing excellence. David Burns and Chuck Davenport of Bain & Company show us how to become efficient in pricing based on data from 2000 B2B companies.

How Dynamic Pricing Drives Digitization in Offline Businesses – Video

Enrico Karg from TicketCorner, explains the steps he took to use dynamic pricing to an industry that was slow in fully adopting a digital pricing process. With dynamic pricing, they were able to get more information about offline purchases.

PriceOptimizer: The Art of Not Leaving Money on the Table

PriceOptimizer is a tool that helps users to segment and optimize their pricing data for improved profit margins. PriceOptimizer leverages machine learning technology that customers can use to improve on one of several pricing methodologies.

The Best Pricing Research Methods for B2B Organizations